GEHWOL - Brand of the Century

GEHWOL Canada GEHWOL Updates
March 5th, 2025 3 minute read

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For over 150 years, GEHWOL has been at the forefront of professional foot care, trusted by podiatrists, pharmacies, and consumers worldwide. Now, we’re honored to announce that GEHWOL has officially been recognized as the Brand of the Century in foot care, confirming our place as a leader in professional foot health.

What makes this award so special?

Every three years, an exclusive jury selects just one company per industry for this prestigious title—making GEHWOL the gold standard in foot health.

Why GEHWOL? Because Your Feet Deserve the Best.

GEHWOL isn’t just a foot care brand; it’s a legacy of innovation, quality, and professional expertise.

Our products are formulated with potent ingredients, used by foot care professionals worldwide, and are now available in over 60 countries.

Whether you’re looking to soothe dry, cracked heels, fight foot odour, or revitalize tired feet, GEHWOL offers a science-backed solution for every foot concern.

The GEHWOLution: Innovation From the Brand of the Century

Being named a Brand of the Century isn’t just about our past — it’s about where we’re headed. Under the leadership of Timor Gerlach-von Waldthausen, GEHWOL has undergone a significant transformation to better serve both modern consumers and foot care professionals.

This evolution includes a bold rebranding that reflects our commitment to innovation, sustainability-focused production at our state-of-the-art headquarters, and cutting-edge foot care research to develop the most advanced formulas for healthy, well-cared-for feet.

Treat Your Feet to the Best Care

Earning the title of "Brand of the Century" isn't just a testament to GEHWOL's history - it's a promise for the future. Our dedication to foot health continues with products designed to deliver real results, trusted by professionals, and loved by consumers worldwide. Whether you're looking for relief from dryness, protection from odour, or a way to refresh tired feet, GEHWOL has the perfect solution.

FUSSKRAFT Repair Cream

GEHWOL FUSSKRAFT Repair Cream provides rich, nourishing care specifically designed for very dry, stressed, and damaged skin. Its advanced water-in-oil formula deeply penetrates to support the natural skin barrier, leaving your feet feeling revitalized without a greasy sensation.

FUSSKRAFT Herbal Spray

GEHWOL FUSSKRAFT Herbal Spray is expertly crafted to keep your feet refreshed and odour-free. Its unique formula, enriched with natural essential oils like rosemary, mountain pine, and lavender, provides a soothing and invigorating experience. This spray nourishes the skin, leaving it feeling smooth, supple, and revitalized.

FUSSKRAFT Refreshing Cream

GEHWOL FUSSKRAFT Herbal Bath is a rejuvenating foot soak formulated with natural essential oils like rosemary, mountain pine, and lavender, designed to cleanse intensively and soften calluses effectively. This bath promotes a lasting sensation of well-being while invigorating the skin with its signature aromatic blend.